Brand World
Fashion with style and ambition
Each of our brands has its own face. But they also share a common philosophy.
BAY CITY stands for fashion with style and ambition. Our brands combine the desire for trends and a fashionably confident appearance with high quality, attractive prices and sustainability.
The whole variety of brands under the Bay City umbrella:
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Authentic American Jeanswear
OKLAHOMA JEANS is "pure denim" - a denim brand with a pioneering spirit and innovative strength that has always followed its own American way of life.
wear how you feel®!
Lively, colorful, honest and expressive - these are the worldwide known and popular motifs of the emoji® brand that move us, make us happy and give us the power to express ourselves without words - just as we feel! The emoji® brand stands for unbridled joie de vivre, expressive designs and quality.
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California Young Fashion
Californian lifestyle, legendary Malibu beach parties and the cool attitude to life of American students provide the fresh and unconventional inspiration for JZ&CO's fashion. The result is young fashion styles that always make a statement with their prints, slogans and symbols.
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Northern Lifestyle
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Loungewear
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